Management Consultant International Newsletter Spotlights Bloom Group Social Media Study
Management Consultant International, a monthly newsletter that tracks the global consulting industry, published an extensive article in its November 2010 issue about our recent study on how consulting firms are using social media in thought leadership marketing.
A 3½-page article, by MCI Editor Paul Gronwall, reported on the study results and interviewed Bloom Group President Robert Buday about the findings. The newsletter is published by Kennedy Consulting Research & Advisory and is available to subscribers only. (Kennedy also publishes the newsletter Consultant News.) To get subscription information, go here.
The study, “Thought Leadership Rewired: How Consulting Firms are Using Social Media to Market Their Ideas,” was conducted by Bloom Group, BlissPR and the Association of Management Consulting Firms (AMCF) in the spring of 2010. To read our research report on the Bloom Group website, click here.
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